"We asked Umio to redefine our strategy and value propositions in a time of exponential change. Through the Umio Ecosystem Value Design Framework we now see things in different ways and are discovering many new opportunities. We are now using the Umio Ecosystem Value Design Framework in all our strategic projects." 

Cristiano Daolio, formerly Chief Strategy Officer, Cromsource


"Essential! The power of Umio’s framework is to transform an intricate and intractable problem into a set of prioritized, actionable and interconnected pieces of a meaningful solution.” 

Sylvie Trucy, Business Development, Horizon 2020 PCP Chronic Pain Project; former Clinical Transformation and Education Program Manager, Philips


“Product development is like mining. However good your execution, the quality of the outcome depends on your ability to identify what will be valued by others when you deliver it. Umio’s ecosystem approach is distinctive and powerful, proving a means of identifying and assessing where that value can be found. It’s also comprehensive, giving full weight to the human component, not just the technology and engineering. Healthcare systems the world over are struggling to innovate to respond to the ever-growing demands upon them. This approach should help.”  

Peter Templeton, Director Of Product Development, CN Bio Innovations, UK


"The Umio model is way ahead of how medical service providers and pharma / device manufacturers think today. It gives them a way to categorize and simplify complexity and understand healthcare interactions at a much more actionable level. Excellent work." 

Rob Schade, Chief Customer Officer, Strategyn


"Awesome ! Brilliant! And super impactful! I admire and appreciate your work and your deep ecosystems approach I can see how it would extend and enhance my work in terms of clinical reasoning for advanced practice in nursing.” 

Daniel Pesut, Director Densford International Center for Nursing Leadership, University of Minnesota School of Nursing


"Bottom line is that Umio offers a terrific alternative to existing technology biased strategies." 

Bernard J. Mohr, President, Innovation Partners International (Maine)


"Chris Lawer and his team offer a very robust, timely, and highly useful ecosystem design framework, based on an artful combination of strategic and design thinking within a solid ecological systems perspective that is essential to address today's complex health and other service/business challenges." 

Bert Painter, President STS Roundtable


“This is a really impressive piece of work and is one of the most in-depth studies of diabetic foot ulcers I have ever seen.."

Head of R&D, Convatec


“Your report is absolute ‘gold dust’. We never expected this level of detail."

John Scott, Director of Investment Strategy, Scottish Enterprise (formerly ITI Scotland)


“This is one of the most sophisticated healthcare business cases I have ever seen.”

Stuart Baird, Head of Podiatric Medicine and Surgery, Glasgow Caledonia University



This is fantastic. Huge amount of information here and a great helicopter view of all the markets (the technology) operates in. What would we do without Umio?"

Blanca Baez, Head of Value-Based Business Development, Mundipharma


“Your diagnostic market opportunity assessment project was so impressive that my Board will sign off Umio as a provider without hesitation. Your work is far more detailed and precise than that delivered by our incumbent providers.” 

Steve Atkins, CEO, Systagenix


"The team at Umio are top professionals in this field, they delivered on time and on budget, with the final product being the best piece of pre-business planning a company could hope for. Their ability to depict and model innovation opportunities from all angles is quite simply phenomenal! An outstanding piece of work." 

Paolo di Vincenzo, VP, Global Marketing, Systagenix


“In all my years in business, I have never heard such a glowing reference of a company. On this basis, I have decided to go ahead with the project with you, immediately.”

Christian Weith, Marketing Director, Novozymes


"Umio deliver great tools for those looking to ensure their new product development, commercial and design path is right from the start ... if not earlier." 

Andrew Tubb, Global Diabetes Director, Sanofi


"That was the best market insight presentation I have seen in 25 years of involvement in market research.”

Head of Market Insights, Coloplast


"You’ve gathered a phenomenal amount of information which will be highly valuable to the programme. Everyone back here has been rushing over this afternoon to ask me how it all went and I’ve had nothing but praise for your efforts so far. It has been a massive learning opportunity for me too in terms of wound management, challenges faced, healthcare set-up and last but not least, the Umio methodology.”

Programme Manager, national economic development organisation


"Umio take it to next level by asking the (new right) critical questions. Very helpful and inspiring." 

Director, Digital Innovation and Transformation, Philips. 


"It was important we put into place a driver of a different way of thinking. Umio made a lot of people to think differently about user needs. it allowed different parts of the organisation to come together and understand users in a different way, leading to the successful development of several new ostomy care products."

Peter Kragh, Head of TPP, Ostomy Care, Coloplast.



To discuss your health ecosystem opportunity, please contact us on + 44(0) 1295 724 539, via [email protected] or by using this contact form.